Digital Marketing Manager Job Vacancy in Dubai, UAE
Position title
Digital Marketing Manager
Description

Alshaya Group, a family-owned business established in Kuwait in 1890, is a dynamic enterprise. Alshaya Group has a track record of innovation and growth, making it one of the most trusted brand franchise operators in the world. They offer a wide range of internationally-respected brands to customers. Place holder

Responsibilities
  • Assist in the execution of marketing campaigns from beginning to end, to achieve key program KPIs
  • Loyalty program support for brand building and value creation
  • Keep a communications calendar and communicate with customers
  • Make sure to review content and follow brand guidelines
  • Assist the Loyalty Team in launching and rolling out Alshaya's loyalty program as usual marketing
  • As one of the most important programs in the region, build and leverage the Loyalty program

 

Key Performance Areas

  • Assistance in branding, social media, content and communications.
  • Data analysis can help you identify value-driven initiatives
  • Create targeted marketing materials for each customer segment
  • Engaging content can help you create a strong value proposition for identified segments.
  • Ensure compliance with the Loyalty Program brand guidelines throughout the business (best practices for communication frequency, content and channels, data, and workflow processes).
  • Integrate marketing strategies to build and grow your brand. This will lead to greater awareness, engagement, and revenue.
  • Maximize customer lifetime value by monitoring and optimizing strategies
  • The Marketing Team works closely with you to create the Loyalty Marketing Plan.
  • Deliver relevant, impactful omnichannel communications that drive engagement and increase linkage (aligned with the Loyalty Marketing Plan Strategy).
  • Keep up-to-date on the latest market trends, innovations, CRM and customer loyalty best practices.
  • All marketing activities are measured and reported on.
  • Collaborate closely with Brand Health Tracking Teams to monitor the brand's health and performance.
  • Implements digital strategies for increasing app downloads, app usage, and CRM engagement.
  • Provides insights and recommendations to optimize the performance of marketing departments and marketing programs/campaigns. Assists the department in achieving its goals.
Qualifications
  • Strategist with an emphasis on operational excellence
  • Extensive experience in overseeing digital, app, and web projects
  • Ability to see the big picture and delve into smaller details when necessary
  • Commercial and ROI driven
  • Customer-focused, collaborative and able to create and translate tangible value to the loyalty program
  • Self-management skills with organizational abilities. Proactive and proactive
  • You have a good problem-solving ability and a logical approach when it comes to work
  • Prioritization and time management skills
  • Excellent communicator
  • The balance between leadership and teamwork
  • You are curious and eager to make a difference and tackle challenges
  • Excellent English spoken and written (plus Arabic).

Experience

  • Direct experience of 4+ years in Brand Marketing, CRM and Loyalty
  • 2+ years experience in ATL/BTL marketing positions
  • Experience with Retail Brands - Areas of Fashion/Apparel/Beauty/Wellness
  • Experience in planning, execution and delivery of Marketing Campaigns
  • Understanding the various marketing communication channels (CRM and Offline, Digital, Social), ATL, BTL
  • Expert MS Office user: Excel, Word and PowerPoint
  • Social media, SEO, and paid media experience
Date posted
September 27, 2022
Valid through
December 27, 2022
Employment Type
Full-time
Job Location
Dubai, Dubai, Dubai, 00000, UAE
Base Salary
AED12000 -AED20000 Per month
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Position: Digital Marketing Manager

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